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Commercial Real Estate Marketing Strategies to Overcome Market Volatility

Commercial real estate marketing strategies can help overcome market volatility.  Only mortuaries have predictable stability in their market!  …And perhaps the tax man.  The rest of us will need to deal with occasional volatility in our market places.  Commercial real estate is no exception.  Here are some strategies to boost your business during a downturn. [...]

By |2018-11-21T18:06:05+00:00November 21st, 2018|Marketing|0 Comments

6 Reasons why Social Media Marketing is Important for Commercial Real Estate

Often ignored by commercial real estate industry, social media is quickly becoming the most important aspects of digital marketing.  Reaching thousands of potential clients worldwide…for free!  If you are not applying this profitable source, you are missing out on a huge marketing opportunity.  Here are a few reasons why social media marketing is important for [...]

By |2018-11-13T18:04:58+00:00November 10th, 2018|Marketing|Comments Off on 6 Reasons why Social Media Marketing is Important for Commercial Real Estate

Commercial Real Estate 7 Tips to Improve your Online Marketing

Online marketing is the future.  Time to get onboard!!  Online marketing consists of using digital channels like your website, emails, social media, and videos to attract leads.  Unlike traditional marketing that focuses on “shotgun” massive mainstream techniques, online marketing focuses on reaching niche audiences with digital mediums. The theory of online marketing can easily fill [...]

By |2018-09-20T22:36:21+00:00September 20th, 2018|Marketing|Comments Off on Commercial Real Estate 7 Tips to Improve your Online Marketing

Adverting your Commercial Real Estate Business in 7 Steps

Advertising by word-of-mouth sure would be nice, but it’s not practical when beginning your career or have yet to build a massive portfolio.  Until then, you need to advertise!  Before sinking money into Facebook Ads (or whatever some random LinkedIn Coach tells you is “hot”) create a plan, calculate a budget, and make minor adjustments [...]

By |2018-10-10T16:42:43+00:00August 19th, 2018|Marketing|Comments Off on Adverting your Commercial Real Estate Business in 7 Steps

7 Easy Ways to Advertise your Commercial Real Estate Listings

Do you have a listing that just won’t sell or lease?  It’s time to try some techniques to get that problem-child out of your hair!  Here are some ways to advertise your commercial real estate listings without spending a huge amount of money. Email your Contacts ($0) – Emailing your own contact list is a [...]

By |2018-08-14T18:57:53+00:00August 14th, 2018|Marketing|Comments Off on 7 Easy Ways to Advertise your Commercial Real Estate Listings

Must-Read Books for Commercial Real Estate Agents in 2018

I’m an avid book reader that loves business and finance books.  Here are some of my top must-read books for commercial real estate agents.  These books have helpful information that can translate to the commercial real estate industry. Business Development Purple Cow – In the days of yore (10 years ago), businesses could follow this [...]

By |2018-08-14T19:03:29+00:00August 13th, 2018|Marketing|Comments Off on Must-Read Books for Commercial Real Estate Agents in 2018

7 Ways to Market your Commercial Real Estate Business for Less Than $100

For the large commercial real estate brokerages with big budgets, magazine advertisements, billboards and huge mailing campaigns is the norm.  But for medium and smaller commercial real estate brokerages, every dollar counts.  Investments need to pay off in a real and immediate way. Can a marketing strategy can be executed with less than $100?  It [...]

By |2018-06-26T22:20:24+00:00June 26th, 2018|Marketing|Comments Off on 7 Ways to Market your Commercial Real Estate Business for Less Than $100

8 Best Marketing Tools Every Commercial Real Estate Agent Should Know

Did you know there are over 86,000 brokerages in the United States?  (source)  That’s a lot of competition.  Marketing your commercial real estate business is more important than ever, especially since these numbers are rising rapidly.  Here are 8 best marketing tools for commercial real estate agents that you should definitely look into. 1. Reonomy [...]

By |2018-06-18T17:39:05+00:00June 14th, 2018|Marketing|Comments Off on 8 Best Marketing Tools Every Commercial Real Estate Agent Should Know

Building a Commercial Real Estate Marketing Plan in 5 Steps

Everyone’s heard about a business plan, but commercial real estate brokers don’t realize that a marketing plan is just as vital.  Unlike a business plan, commercial real estate marketing plans focus on gaining and retaining customers.  A good marketing plan will spell out all the tools and tactics you’ll need to achieve your sales goal. [...]

By |2018-06-08T19:57:02+00:00June 8th, 2018|Marketing|Comments Off on Building a Commercial Real Estate Marketing Plan in 5 Steps

Email Drip Campaigns Can Boost Your Commercial Real Estate Marketing

Matching the right property with an interested investor isn't the end of the brokerage experience for commercial real estate agents. As you work on developing a mutually beneficial relationship with your clients, an email drip campaign can be an effective tool for educating your clients about who you are, the current market conditions, and the [...]

By |2018-04-23T22:17:34+00:00April 23rd, 2018|Marketing|Comments Off on Email Drip Campaigns Can Boost Your Commercial Real Estate Marketing