*30 Day Marketing Plan*

/*30 Day Marketing Plan*

Commercial Real Estate Listing Brochures and Sales Packages (Offering Memorandums) – What are the Options?

Marketing Plan in 30 Days: Day 9 Back to Day 1 Fair warning, I sell Listing Brochure and Offering Memorandums do-it-yourself templates.  But I’ll be as unbiased as I can with this article about your options. 1. Do-it-Yourself Templates.  OK, I’ll be a little biased here as I personally believe my CRE templates are the [...]

By |2019-04-10T16:30:37+00:00April 10th, 2019|*30 Day Marketing Plan*|0 Comments

Telling your Story in Commercial Real Estate, without being Boring

Marketing Plan in 30 Days: Day 7 Back to Day 1 Commercial real estate stories are pretty much all the same.  “We have X years of experience and are the local experts…blah blah…”  How are you going to wake up potential clients and make them pay attention? Think deeply about your services and the promises [...]

By |2019-03-27T19:39:10+00:00March 19th, 2019|*30 Day Marketing Plan*|Comments Off on Telling your Story in Commercial Real Estate, without being Boring

6 Steps to Identify Commercial Real Estate Pain Points

Marketing Plan in 30 Days: Day 6 Back to Day 1 A prospect’s true pain point isn’t a problem that’s solution is a “nice to have.”  It’s a budgeted, frustrating, needs-to-be-solved kind of problem.  Your prospect’s pain points affect his or her bottom line and must be solved to continue growth and/or profitability. Examples of [...]

By |2019-03-19T22:43:26+00:00March 19th, 2019|*30 Day Marketing Plan*|Comments Off on 6 Steps to Identify Commercial Real Estate Pain Points

8 Helpful Tips to Branding a Commercial Real Estate Business

Marketing Plan in 30 Days: Day 5 Back to Day 1 Commercial real estate brokers and agents love to skip immediately to this step, but without your specialty and target market established, you won’t be able to truly able to brand your business effectively.  Instead, get those first steps done and then move on to the [...]

By |2019-03-19T22:37:16+00:00February 27th, 2019|*30 Day Marketing Plan*|Comments Off on 8 Helpful Tips to Branding a Commercial Real Estate Business

Commercial Real Estate Leads – Download a Leads List, Fast and Easy

Marketing Plan in 30 Days: Day 4 Back to Day 1 Now that you’ve identified and targeted your ideal market, let’s get a list of leads!  Getting a commercial real estate leads list doesn’t have to be time consuming or difficult.  With a few services that are available, you can download a list before the end [...]

By |2019-02-27T22:23:35+00:00February 12th, 2019|*30 Day Marketing Plan*|Comments Off on Commercial Real Estate Leads – Download a Leads List, Fast and Easy

Targeting your Market in 6 Steps for Commercial Real Estate Agents

Marketing Plan in 30 Days: Day 3 Back to Day 1 Over the years in the commercial real estate industry, the only saying that makes me cringe more than “no one uses the Internet” (yes, this has been said to me, ironically, while the person was on my website) is “everyone is my market.”  Nope. Instead [...]

By |2019-02-12T20:25:44+00:00February 11th, 2019|*30 Day Marketing Plan*|Comments Off on Targeting your Market in 6 Steps for Commercial Real Estate Agents

Competitive Analysis on your Commercial Real Estate Business in 5 Easy Steps

Marketing Plan in 30 Days: Day 2 Back to Day 1 One of the most difficult things about working in commercial real estate is the fierce competition.  Establishing an edge over competition is a necessary part of the branding process.  Simply knowing what your competitors are offering and what they don’t isn’t enough.  You’ll have to [...]

By |2019-02-11T21:26:57+00:00January 28th, 2019|*30 Day Marketing Plan*|Comments Off on Competitive Analysis on your Commercial Real Estate Business in 5 Easy Steps

5 Reasons to Choose a Commercial Real Estate Specialty

Marketing Plan in 30 Days: Day 1 Commercial real estate agents are often concerned by the idea of taking on a specialty.  Thinking by segmenting the market, they are allowing deals to slip away.  The truth is, specializing doesn’t mean you HAVE to pass on potential deals.  You can specialize in downtown industrial warehouses and take [...]

By |2019-02-11T21:26:10+00:00January 21st, 2019|*30 Day Marketing Plan*|Comments Off on 5 Reasons to Choose a Commercial Real Estate Specialty