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6 Tips on Email Advertising…without being Annoying

When I worked at a big brokerage we did a lot of email campaigns… being honest, way too many.  I got messages like this all the time, “OMG, if I wanted an update on your piece of **** I’ll do a LoopNet search!” Hmmm…I guess 3 times a week is too many.  Here are a [...]

By |2016-11-19T22:17:55+00:00June 22nd, 2015|Internet Marketing|Comments Off on 6 Tips on Email Advertising…without being Annoying

4 Tips to Building a Commercial Real Estate Website

Building a website sounds like a simple and easy thing to do, but there’s a lot of research and decision making before you should begin. Here are a few questions to ask yourself before building your commercial real estate website or getting a redesign. 1) What do I want my website to do? Generate Leads. [...]

By |2017-11-21T17:36:07+00:00May 21st, 2015|Internet Marketing|Comments Off on 4 Tips to Building a Commercial Real Estate Website

2015 Mobilegeddon and Commercial Real Estate Websites

Check your website traffic.  Does it plummet after April 21st 2015?  You may have been affected by Mobilegeddon.   As of Tuesday, April 21st Google, which dominates online search, launched a new search algorithm that favors mobile friendly sites. This means people who use Google to search on their smart phones may not find your website. [...]

By |2016-11-21T16:32:36+00:00April 22nd, 2015|Internet Marketing|Comments Off on 2015 Mobilegeddon and Commercial Real Estate Websites

Google+ Why Commercial Real Estate Agents Should Join

When I think about Google+ and its journey I’m reminded of a high school nerd that sports a new hair style and wardrobe – suddenly he’s cool.  Just one year ago Google+ struggled to get anyone’s attention with screams that it had “circles.”  The public replied, “Who cares?”  Now it’s the social media block’s smokin’ [...]

By |2016-11-21T16:22:46+00:00April 29th, 2013|Internet Marketing|Comments Off on Google+ Why Commercial Real Estate Agents Should Join

Unnatural Link Warnings for Commercial Real Estate Sites

If you received a “Google Webmaster Tools notice of detected unnatural links to http//www.YOURSITE.com” letter, don’t panic…yet. What do I do?! Step 1: Check your analytics.  If your site’s traffic remains at a healthy amount of traffic and no severe fluctuations, keep an eye on it, but no need to proceed to step #2.  However, [...]

By |2016-11-21T15:29:56+00:00November 4th, 2012|Internet Marketing|Comments Off on Unnatural Link Warnings for Commercial Real Estate Sites

Google Optimization for Commercial Real Estate

If you’re into using your website as a lead generator, you’ve probably noticed some changes on your Google Analytics.  Also, thanks to Google’s Penguin algorithm change, search engine optimization as we know it is changing forever. What’s with all of those “not provided” entries?!  Google, Firefox and Safari are punishing us all for the sins [...]

By |2017-03-20T22:13:59+00:00October 30th, 2012|Internet Marketing, Websites|Comments Off on Google Optimization for Commercial Real Estate

5 Ways Google AdWords Generates Commercial Real Estate Leads

If you are disappointed with the amount of traffic (viewers) and leads your website is getting, you may need to step up your game.  Google AdWords is a great way to bring qualified prospects to your website.  Landing pages can turn prospects into leads, and then you can turn them into clients. Google AdWords targets [...]

By |2016-11-21T16:16:18+00:00October 7th, 2012|Internet Marketing|Comments Off on 5 Ways Google AdWords Generates Commercial Real Estate Leads

Commercial Real Estate Email Blast Templates

This is a very popular topic, and a subject I get questioned on regularly.  “I want to eblast like CBRE does!  How do I make that work?”  CBRE, Grubb & Ellis, NAI, and similar large corporations have vast lists and an internal email blast system only available for its agents.  They’ve had years to build [...]

By |2016-11-21T16:13:21+00:00September 9th, 2012|Internet Marketing|Comments Off on Commercial Real Estate Email Blast Templates