Internet Marketing

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Top 7 Commercial Real Estate Website Add-Ons

Updating your commercial real estate website isn’t an easy task!  In today’s world, there are so many options available it’s hard to know where to start.  Here are a few plugins and services that best suite commercial real estate websites. Property Line – Another low cost option to advertise your commercial real estate listings is [...]

By |2018-10-09T19:31:17+00:00December 11th, 2017|Internet Marketing|Comments Off on Top 7 Commercial Real Estate Website Add-Ons

Commercial Real Estate Internet Marketing – What’s REALLY Necessary?

Everyone in commercial real estate is beginning to turn to the Internet for marketing.  Why?  It’s cheap, number one.  Number two, it can be more effective than old-fashion marketing methods like direct mail, signage, billboards, radio, television and networking strategies.  It can be more effective because Internet marketing can be highly personalized and automated at [...]

By |2017-11-14T17:07:30+00:00November 14th, 2017|Internet Marketing|1 Comment

4 Reasons Social Media for Commercial Real Estate Is Important

Not too long ago I suggested skipping social media if you were too busy to post regularly.  I felt the time expenditure wasn’t worth the limited return on investment.  However, in today’s world, trust is the number one factor in turning online visitors into clients.  Every drop in the “trust bucket” adds to a greater [...]

By |2017-09-14T14:41:47+00:00September 14th, 2017|Internet Marketing, Marketing|Comments Off on 4 Reasons Social Media for Commercial Real Estate Is Important

5 Steps to Marketing Commercial Real Estate Business Locally

When you start marketing commercial real estate business, begin by marketing locally.  Start out by claiming your business in all the local search engines and adding rich information to each page.  By adding a few, simple pieces of information to your local search engine listings, you’ll paint a fuller, more compelling picture for potential clients.  [...]

By |2017-03-16T18:22:54+00:00March 16th, 2017|Internet Marketing, Marketing|Comments Off on 5 Steps to Marketing Commercial Real Estate Business Locally

7 Ways to Purchase Commercial Real Estate Email Lists

With the emergence of email increasingly being used for advertising commercial real estate listings and services, the biggest questions I get is, “Where can I buy an email list?”.  Due to anti-spam laws, purchasing mass emails has become a little tricky…but you can get around this with lists that have opted-in to “affiliate marketing” lists.  In [...]

By |2016-12-29T22:03:07+00:00September 26th, 2016|Internet Marketing|Comments Off on 7 Ways to Purchase Commercial Real Estate Email Lists

5 Ways Email Marketing Increases Leads

In today’s technology powered world, the utilization of email marketing has become main stream. Email marketing can become a great source of leads, bringing potential clients with very out-of-pocket cost.  With services like MailChimp offering free services (under 2,000 subscribers) it’s easy to get started building your email list!  Here are a few things to [...]

By |2016-11-21T16:50:17+00:00August 29th, 2016|Internet Marketing|Comments Off on 5 Ways Email Marketing Increases Leads

7 Ideas on How to Gather an Opt-in Email List

Opt-in email are active signs up to receive future emails. An easy way to get potential clients to sign up is simply asking if they would like to receive further information, I.E. Monthly Newsletter. There are a number of ways to collect email addresses that will add to your database of potential clients. Remember, purchasing [...]

By |2016-11-21T15:22:18+00:00July 22nd, 2016|Internet Marketing|Comments Off on 7 Ideas on How to Gather an Opt-in Email List

Internet Marketing, What’s REALLY Necessary?

I think everyone has taken some kind of seminar or read a few articles that sound like this, “If you want leads, here are 1 billion Internet marketing tactics.”  Let’s focus on the nuts-and-bolts of what’s absolutely necessary for commercial real estate agents. 1) Personal website.  Never depend on your broker for marketing.  A broker’s [...]

By |2016-11-21T16:35:29+00:00October 28th, 2015|Internet Marketing|Comments Off on Internet Marketing, What’s REALLY Necessary?

How important is website speed?

I’ve noticed a lot of people in residential and commercial real estate use website services that automatically pull articles from a database (automatic content fillers).  The problem with these sites is #1 they’re ugly but, more importantly, #2 their sloooowwww.  Why is having a fast website important?  Nearly 25% of visitors will abandon a website [...]

By |2018-10-09T19:31:57+00:00August 26th, 2015|Internet Marketing, Websites|Comments Off on How important is website speed?

6 Tips to Advertising your Properties with Email

Email is the cheapest way to advertise your listing to a large group of people.  Most bulk email companies operate on an easy monthly fee.  Only $10 can get you a month worth of emails!  Here are a few tips on how to build and send your property emails. 1) Building your eblast. Ideally your eblasts [...]

By |2016-11-19T22:25:35+00:00July 30th, 2015|Internet Marketing|Comments Off on 6 Tips to Advertising your Properties with Email