Budget Marketing

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10 Cheap Ways to Advertise your Commercial Real Estate Business

Traditional advertising methods can be a huge expense.  Newspaper ads, magazines, mailers, radio, and billboards can take a massive chunk out of your budget.  While they were the only way to “get the word out” ten years ago, times have changed drastically!  I’ve outlined a few ways the advertise your commercial real estate business on [...]

By |2018-10-10T16:38:48+00:00October 12th, 2018|Budget Marketing|Comments Off on 10 Cheap Ways to Advertise your Commercial Real Estate Business

7 Ideas for Commercial Real Estate Marketing with a Small Budget

Broke as a joke?  Me too!  Here are seven great tips to commercial real estate marketing with a small budget.  Shoestring marketing ideas that will cost a total of $25! 1) Blog / Content Creation. Writing won’t take any money, just time. Great, original content is the key to higher rankings in Google and repeat [...]

By |2016-11-28T18:00:40+00:00November 28th, 2016|Budget Marketing|Comments Off on 7 Ideas for Commercial Real Estate Marketing with a Small Budget

Budget Friendly Printing for Commercial Real Estate

Local printers You’ll be shocked at the different price ranges between one print shop to the next. One will have letterhead 50% lower than its competitors and business cards 200% higher than other printers. Why such a difference? Print shops have a diverse set of equipment, meaning a few local printers will specialize in direct [...]

By |2016-11-20T04:55:18+00:00May 25th, 2016|Budget Marketing|Comments Off on Budget Friendly Printing for Commercial Real Estate

2 Ways to Budget Marketing for Listings

One of the biggest pressure points between brokers and agents is how much money is allocated to individual commercial real estate listings.  Especially if one agent or team continually gets higher budgets than other agents.  If you're going to allow some of the broker's cut to go to marketing, best practices would state you define a marketing [...]

By |2016-11-20T04:55:14+00:00April 27th, 2016|Budget Marketing|Comments Off on 2 Ways to Budget Marketing for Listings

3-Month Marketing Plan for Shoestring Budgets

Having a clear goal for your marketing campaign is crucial to the success of your branding efforts.  If you do too little, it will prove ineffective.  If you do too much, it will look desperate.  The best strategy is to work out a schedule for your campaign for the entire year and set aside an [...]

By |2017-11-08T21:57:20+00:00October 28th, 2015|Budget Marketing|Comments Off on 3-Month Marketing Plan for Shoestring Budgets

Rent Empty Desks for Additional Commercial Real Estate Revenue

Sometimes you can do everything right and still have revenue issues. One solution for a brokerage is renting empty desk space to outside companies or freelancers. Web designers, graphic designers, consultants, and other service based small businesses would love to have a desk and mailing address in a real office space! For many of them, [...]

By |2016-11-19T04:35:48+00:00May 6th, 2012|Budget Marketing|Comments Off on Rent Empty Desks for Additional Commercial Real Estate Revenue

Save Money on Print Materials for Commercial Real Estate

Local printers. You’ll be shocked at the different price ranges between one print shop to the next. One will have letterhead 50% lower than its competitors and business cards 200% higher than other printers. Why such a difference? Print shops have a diverse set of equipment, meaning a few local printers will specialize in direct [...]

By |2016-11-19T04:31:38+00:00April 22nd, 2012|Budget Marketing|Comments Off on Save Money on Print Materials for Commercial Real Estate

3 Marketing Plans on a Shoe String Budget

Having a clear goal for your marketing campaign is crucial to the success of your branding efforts.  If you do too little, it will prove ineffective.  If you do too much, it will look desperate.  The best strategy is to work out a schedule for your campaign for the entire year and set aside an [...]

By |2016-11-18T20:14:46+00:00September 12th, 2011|Budget Marketing|Comments Off on 3 Marketing Plans on a Shoe String Budget